10 Tips for Marketing Your Business

Follow these 10 tips to create a solid marketing foundation for your small business.

10 Tips When Considering CRM for Your Small Business

Follow these tips before deciding on a Customer Relationship Management system for your small business.

5 Easy Steps to Building Your Website

If you’re not quite sure how to start your website, here’s a checklist to get you started.

9 Quick Tips for Small Business Marketing by Email

Boost your chances for email marketing success by following these nine valuable tips.

Basic Marketing Tactics for Small Business

Understanding the basic marketing steps to get your small business up and running.

Blogging Basics for Small Businesses

If you’re not sure whether or not you should be blogging for your small business, discover why you should be doing it and how simple it really is.

Blogs

Blogs

02:53

You’ve seen the word, you’ve seen the web sites and you may even have one. But have you ever wondered: What’s the big deal about blogs?

Creating Subject Lines That Get Your Emails Opened

If you’re marketing your small business via email, see why the subject line can make the difference.

CRM for Small Business: A Primer

Get a basic overview on Customer Relationship Management (CRM) for small business.

Crowdsourcing

Crowdsourcing

03:08

This video follows the story of a person who discovers how a “crowd” of strangers can help him accomplish a goal. 

Customer Relationship Management

Customer Relationship Management

07:05

Learn how customer relationship management (CRM) tools can help businesses of any size through monitoring and analyzing campaign efforts.

How to Design a Strong Business Card

Follow a few simple tips for creating a more effective business card.

How to Stretch Your Dollars in Traditional Media

By following these tips, you might be able to find a way to use media you previously thought you couldn’t afford.

How To Use Social Media: 10 Tips for Harnessing Its Power

If you want to learn more about how to use social media for marketing your small business, check out these top 10 tips.

Important Marketing Questions for Small Businesses

Learn what questions you need to answer to create a marketing plan.

Increase Your Online Presence

Learn how to enhance your digital footprint.

Marketing Ideas: 10 Tips for Measuring and Monitoring Marketing Performance

Follow these helpful tips to make sure your marketing becomes as successful as possible.

Marketing Offline

Marketing Offline

05:08

This video focuses on the ways a small business can connect with local customers, even on a budget.

Marketing Online 101

Marketing Online 101

05:29

This video introduces online marketing techniques that can benefit any business, including search engine optimization (SEO) and social media.

Marketing Online 201

Marketing Online 201

05:12

Learn how to take your online marketing to the next level with advanced email marketing, customer relationship management, and mobile-friendly websites.

Marketing Your Business Effectively

Marketing Your Business Effectively

04:07

This video focuses on ways a small business can connect with current and potential customers, using new technology and traditional marketing tactics.

Measuring and Monitoring Marketing Performance 101

Get answers to the important questions regarding Measuring and Monitoring Marketing Performance for small business.

Measuring and Monitoring Marketing Performance – Step 1 of 5 (Getting Started)

Learn about the first step in any successful effort to measure and monitor marketing performance: knowing where you stand.

Measuring and Monitoring Marketing Performance – Step 2 of 5 (Setting Goals)

Learn about the second step in measuring and monitoring marketing performance: setting realistic goals.

Measuring and Monitoring Marketing Performance – Step 3 of 5 (Response Mechanisms)

Learn about using response mechanisms, the third step to effectively measuring and monitoring marketing performance.

Measuring and Monitoring Marketing Performance – Step 4 of 5 (Tracking Results)

Learn about tracking your marketing results, the fourth step in measuring and monitoring marketing performance.

Measuring and Monitoring Marketing Performance – Step 5 of 5 (Evaluate and Evolve)

Learn the importance of evaluating and evolving, the final step in measuring and monitoring marketing performance.

Online Photosharing

Online Photosharing

02:47

This video is designed to increase awareness of phishing scams and help viewers recognize and avoid phishing emails when they see them.

Podcasting

Podcasting

02:51

This video introduces the differences between broadcasting shows and making shows available for download on the Internet so that they can be enjoyed at any time.

Protecting Reputations

Protecting Reputations

02:41

This video discusses the long-term risks of sharing inappropriate information on the Web. It encourages viewers to “think before you click” and offers tips for being responsible with photos, video and stories.

QR Code

QR Code

02:19

This video explains how QR codes are changing the way we access information in the real world through scanning a new kind of code with a camera phone.

RSS

RSS

03:03

This video introduces RSS as a way to subscribe to websites and save time on the Web. An “old vs. new” theme illustrates how RSS differs from visiting web sites independently.

Search Engine Optimization (SEO)

Search Engine Optimization (SEO)

03:21

This video uses a recipe analogy to explain the importance of search engine rankings and what can help your site achieve higher rankings.

Small Business Public Relations

Public relations basics to help your small business get the most exposure without spending a lot of money.

Social Bookmarking

Social Bookmarking

03:25

This video introduces the basics of social bookmarking services services to share links to useful websites.

Social Media

Social Media

03:35

This video is a metaphor-rich explanation of Social Media that explains its role in allowing people to produce video, music, and more, along with how it compares to traditional media.

Social Media and the Workplace

Social Media and the Workplace

03:51

This video reviews how social media sites like blogs, Twitter and Facebook are changing how companies think about external communication.

Social Media Marketing Explained: Twitter, Facebook, Blogging and More

Get an understanding of the more popular social media platforms and the type of marketing communication they facilitate.

Social Networking

Social Networking

01:55

This video introduces the basic ideas behind Social Networking, and focuses on its role in solving real-world problems.

Social Networking (Facebook)

Social Networking (Facebook)

02:47

This video teaches the basic ideas behind social networking with sites like Facebook.

Think Outside the Box: Non-Traditional Advertising

Think outside of the box with some non-traditional advertising ideas from the CenturyLink Small Business Resource Center.

Tips On Making Your Small Business Website Great

See tips on how to create an effective website for your small business.

Twitter

Twitter

02:27

This video focuses on Twitter’s ability to connect people in new way using short messages.

Twitter Search

Twitter Search

03:18

This video illustrates the opportunities to use Twitter Search to find people and information, read news and discover emerging information.

Understanding Online Marketing

Learn more about the online marketing tools and media that help your small business stand out.

Web Search Strategies

Web Search Strategies

02:40

This video uses real-world examples that illustrate the best ways to use search engines to find informaiton on the web.